LinkedIn Ads

Upload matched audiences to LinkedIn Ads for B2B targeted advertising. Sync your warehouse segments to LinkedIn DMP segments for precise professional targeting.

Prerequisites

  • A LinkedIn Campaign Manager account
  • Your LinkedIn Ads Account ID (numeric)
  • Permissions to manage audiences in Campaign Manager

Authentication

LinkedIn Ads uses OAuth 2.0.

  1. Click Connect with OAuth in SignalSmith
  2. Sign in with your LinkedIn account
  3. Authorize the requested permissions

OAuth scopes: r_ads, rw_ads, r_basicprofile.

Configuration

FieldTypeRequiredDescription
Ad Account IDTextYesYour LinkedIn Ads account ID (numeric). Example: 512345678

Target Settings

FieldTypeRequiredDescription
Audience NameTextYesName for the matched audience DMP segment
Audience IDTextNoExisting DMP segment ID. Leave blank to create a new segment.

Supported Operations

Sync Modes: Upsert, Mirror

Audience Sync Modes: Add, Remove, Mirror, Upsert

Features

  • Field Mapping: No — LinkedIn uses a fixed audience upload format
  • Schema Introspection: No

Troubleshooting

Ad Account ID not found

Verify the account ID in LinkedIn Campaign Manager. It is the numeric ID visible in the URL.

Insufficient permissions

Ensure the authenticated LinkedIn user has Campaign Manager access with audience management permissions.

Audience size too small

LinkedIn requires a minimum matched audience size (typically 300 members) before the audience can be used for targeting.